Self-Publishing onto Mobile Tablets is at Your Fingertips
Organisations large and small are rushing to publish their information via iPads and Android tablet devices. There are good reasons for this: The rapid uptake of mobile tablet devices, and movement...
View ArticleHow Does a Touch Screen Actually Work?
Have you ever wondered how a touch screen works? Being technology trained, I find it fascinating to know how things like the touch screen on a mobile tablet or smart phone actually work. How is it that...
View ArticleWhy is Angry Birds The Killer App?
As an avid player of Angry Birds (that’s when I get 10 minutes of blissful time in which I don’t have any demands on my time … very infrequently these days!) I got to thinking about what has made it...
View ArticleNow I have all 3 [tablet brands]!
One of the benefits of working in the IT industry is that I get to try out all manner of new technology. I’ve recently purchased the new Windows RT tablet (which adds to my collection of tablets...
View ArticleTablets Are Replacing a Myriad of Things!
The tablet computer is replacing more things than I think anyone expected. How’s this for a list that I’ve personally experienced: The newspaper Hubby never buys a newspaper now; instead he sits with...
View ArticleHow Do I Know If My App is Successful?
This of course is the burning thought in the minds of all business owners considering building an app… how will I know that it’s successful? The other side of that coin is, how can I ensure that my...
View ArticleHover Menus: the Plague of Tablet Users
One of the most annoying things I find as a tablet user is the hover menu. On a PC or Mac, a website’s hover menu is very useful, you move your mouse around the navigation, and the lower level pages...
View ArticleGlasses, Watches…Where Else Will Mobile Computing Appear?
It was about 10 years ago during my role as IT project manager for a medium-sized website design and development firm, serving numerous corporate clients, that we started seriously talking about the...
View ArticleThrowing your App Launch Party
Building a great mobile app won’t be a small investment, so it deserves a big launch to give it the greatest likelihood of success. Apart from having a stand-out app, here’s my top 6 tips for an...
View ArticleBig Trends in Customer Service
Providing customers with what they want has been part of doing business for centuries. To discover that there are trends across this level of interaction should come as no surprise, given how deeply...
View ArticleHow Does Mobile Marketing Attract New Clients?
Let’s first answer: ‘Mobile marketing, what is it?’ Mobile marketing is marketing on or with a mobile device, for example, a smart phone. Mobile marketing can provide customers with time and location...
View ArticleTech That Gets You Fit – quick, easy and free options
What do you need to get moving? Do you need a personal trainer, gym membership or just a pair of shoes? If you are time poor, as most business women are, use these free apps to get running. Running...
View ArticleHow Mobile is Changing the Customer Experience
Customer touch-points and catching consumers during their day to day activities is what we all strive to achieve as marketers. This scene has dramatically changed even over the last 18 months. This...
View ArticleHow Mobile is Changing Customer Touch Points
Customer Touch Points and catching consumers during their day to day activities is what we all strive to achieve as marketers. This scene has dramatically changed even over the last 18 months. This...
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